'I see myself using my communication skills in an Organisation. I want to help change the world a little bit …'
‘Ten questions for Vini’
Where
On campus
Below you can find an overview of the courses ( under reservation of changes), with the number of credits per phase. Credits express how many hours you need on average to process the subject matter (incl. lessons). Count about 25 to 30 hours for 1 study credit.
Phase | 1 | 2 | 3 |
COMMUNICATION STRATEGY | |||
Brand Communication | 3 | ||
Corporate Communication | 3 | ||
Media Strategy i | 3 | ||
Research Methods | 4 | ||
Professional Discourse and Persuasion | 3 | ||
BUSINESS & SOCIETY | |||
Globalisation & International Marketing i | 3 | ||
Psychology i | 3 | ||
Innovation and Sustainable Communication | 3 | ||
Intercultural Communication | 3 | ||
World Economics | 3 | ||
Digital Marketing | 3 | ||
CONTENT CREATION | |||
Visual Design i | 3 | ||
Digital Lab i | 5 | ||
Audio & Video Production 1 | 3 | ||
International Professional Skills | 3 | ||
Copywriting i | 3 | ||
Graphic design | 3 | ||
Audio & Videoproduction 2 i | 3 | ||
LABS | |||
Introduction to ICM i | 6 | ||
Inspiration Lab i | 7 | ||
Communication Challenge | 5 | ||
LANGUAGE ELECTIVE | 6 | 3 | |
PHASE 2 - SEMESTER 2 | |||
Minor Study Exchange * | 30 | ||
Minor Urban Marketing and Immersive Experiences * | 30 | ||
Block 1: Understanding Experiences | |||
Regional and Citymarketing | 3 |
Phase | 1 | 2 | 3 |
Media Frameworks | 3 | ||
Sustainable Experience Planning | 3 | ||
Media Production Practices | 8 | ||
Block 2: Experience Technology in action | |||
Experience Technology | 6 | ||
Block 3: Capstone Project | |||
Urban Experience Showcase | 6 | ||
PHASE 3 -TRACK BRANDING AND ACTIVATION | |||
Ethics in Media Technology | 3 | ||
Digital Media Management i | 3 | ||
Expert Classes Branding & Activation i | 3 | ||
Expert Skills Branding & Activation i | 5 | ||
Writing & Presentation Skills i | 3 | ||
Elective Course i | 3 | ||
Agency & Entrepreneurship B&A | 10 | ||
International Internship B&A | 30 | ||
PHASE 3 -TRACK PUBLIC AND CORPORATE AFFAIRS | |||
Ethics in Media Technology | 3 | ||
Digital Media Management i | 3 | ||
Expert Classes Public & Corporate Affairs i | 3 | ||
Expert Skills Public & Corporate Affairs i | 5 | ||
Writing & Presentation Skills i | 3 | ||
Public Speaking | 3 | ||
Agency & Entrepreneurship PC&A | 10 | ||
International Internship P&CA | 30 | ||
International Pitch Branding & Activation i | 6 | ||
@WORK | |||
International Internship Branding & Activation i | 30 | ||
ELECTIVES i | 9 | 6 | 3 |
This programme offers a February start date and guarantees a 6-semester (3-year) study path. Check the admission requirements for international degree students, apply and you’re in! Of course, we’ll organise Welcome Days for you too!
We understand that you may need some more personal guidance when making a decision on your start date. We’ve got you covered! Check out our Meet us page to connect with us through webinars, open days and more!
Also, don’t hesitate to reach out to the programme manager of your programme. Plus, our admissions team and international support are always there to help you with more general questions!
Develop the communication skills that can solve real business challenges! Get insights from seasoned experts! And apply them to real-life international projects. All as part of a dynamic group of like-minded students from around the world.
Practice makes perfect. That’s why we have upgraded our international internship to 15 full-blown weeks! To give your chances of launching your exciting, international career a well-deserved boost.
Widely deployable from the launch of a new fashion line to first aid in case of crisis. Hands-on workshops make you the perfect representative of organisations and companies.
Take your studies beyond the horizon with an internship either abroad or within an international organisation, institution or agency. Choose between a wide range of internship positions both in Belgium and across the globe.
For ‘Branding & Activation’ majors, your internship will run from February to June, with the option of adding a Summer Internship after your first or second year.
First phase: Participate in international conferences, fairs and communication projects.
Second phase: Spend a semester at one of our European partner colleges via our exchange programme.
A day in the life of an ICM-student
Third phase: Complete an internship abroad with opportunities on every continent from Europe and Asia to the Americas, Africa, and Oceania. Or join an international company or agency here in Belgium.
Count on expert coaching from your lecturers who are themselves experienced experts in their field. But that’s not all. They are aware of the challenges you face and therefore provide you with tools to sharpen your focus. They train you to rise to the occasion and perform under pressure. And, they challenge you to reflect on your professional goals so you, and only you, choose where and how you want to create an impact.
For all your questions about tutoring and facilities.
For all your questions about Admissions & Application.
Available by phone 9.00 - 15.00
Become a seasoned media and advertising pro.
Discover the fundamentals of the creative industriest.
Get the skills you need to design and build the digital products of tomorrow.